Story Value
You value your story.

Within Story Value, you measure the value you have created during the StoryDoing process (looking back) or still want to create (looking forward). It is a moment for reflection by which we give direction to the continuation of the process. With Story Value we explore the fields of Manifestation, Continuity, Growth and the Significanse of your organisation.

We frequently receive the questions; “What does this mean for me?”

You sow the seeds of your OriginStory

StoryValue has a dual role in the process. On the one hand, it is the effect of StoryDoing. By telling your story correctly and doing it even better, you automatically generate various forms of value with your company.

StoryValue brings a moment of conscious reflection: where am I now? How do I want to further my significance? How do I re-enter the Story Being process?

To help you to focus the StoryDoing you need to have a clear view on ​​the values you find essential. Both for yourself and for others. To determine what actions are needed to be able to cash-in on your results. This can include refining the earnings model.

This is why we also work with four pillars for Story Value. By which we investigate our desired Value
our Significance.


Manifesting who you are as an organisation is about being out there and showing you are about more than merely existing. It is about taking responsibility en proving where you stand with words and even more so with taking action (deeds).

Manifest your organisation by showing there is no gap between what you tell and do.


Design structures and recurring rituals. So that co-players internally and externally are involved. It will guaranty an increasingly stable relationship. You control the resources, processes and income, and it creates a certain amount of predictability.


Growth is about realising more value. Your proposition grows ever bigger or better, your co-players grow in numbers and get more and more involved. Growing into ambassadors, and you as an organisation increasingly achieve the impact and meaning you set out to build


Achieving your own Desires in combination with creating
meaning to others. Boldly taking on the Challenge, together with your co-players and teammates.

You are your story. 
The good news: the Origin Story of your organisation already exists!

You tell your story.
You want to tell and proclaim your Origin Story. Both inside & outside the…

You do your story. 
In the StoryDoing phase we translate the Origin Story to actions and challenges…

You value your story. 
Together we examine the fields of Manifestation, Continuity and Purpose…

We’d love to hear from you

For all inquiries about working with our team please reach out to